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To day a Web site address is just as important to a business as a telephone number.
People venture onto the Internet because they are looking for specific information.
The best Web site is the one with the most useful information,
conveyed concisely in a way that is comfortable to the reader.
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There are millions of Web sites on the Internet, dozens even hundreds with content like yours.
If you want people to use your Web site, you have to be as good or better than the rest.
A great Web site is researched, planned, constructed, tested and fine tuned until it is just right.
From here is the on-going evolution of the site to remain the Internet leader. The goal is to build the best Web sites,
to make the Internet an excellent source of information.
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Characteristics of Great Websites
content, content, content. Addresses a true need in a meaningful way.
Lots of accurate and useful information well presented.
Practical advice, guidance, answers questions and addresses specific problems. copy is informative and descriptive, striking clear ideas in
the minds of the readers. Color, fonts and type size are easy to read. Correct
spelling and proper grammar.
an attractive design that's tidy, clean, simple, enjoyable, interesting and pleasing to
the eye. The layout is uniform and consistent from page to page.
never make something harder to use just because you want it to look good. 'Flash intros'
are annoying. Flash, animations, audio and video must be used appropriately and only when needed.
reflects company image and branding. Portrays negative things in a positive way.
Web site views properly in different browsers, monitor sizes and screen resolutions.
easy to navigate and can quickly find the information you are looking for.
fast loading. Not only are the Web pages and images optimized, but the
Web site is hosted by a Hosting Company where servers can download the Web
pages - fast!
keeps on growing with high quality content. On-going maintenance, updates and upgrades.
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To Design a Web site you will need,
- an html Web page editor, or
- knowledge of html coding and a text editor, and
- a graphis program for photo and graphics design optimization.
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To get your Website on the Internet you need,
- a domain name
- a Website Hosting Company
- and a FTP program to up-load your Web pages to the Hosting Company's Web server.
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To Bring People to your Website you will need,
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